Matéina is a Montréal-based yerba mate brand that was looking to transform their DTC eComm experience from an out-of-the-box solution to one that was more bespoke. This site relaunch coincided with the launch of their partnership with Dr. Andrew Huberman and their entry into the US market. While not a top-to-bottom redesign, this refresh gave their website more visual impact and a toolbox of improved modules that can adapt to range of content and help drive conversion.

The launch of the new site and partnership was incredibly well received. Within twenty four hours of the relaunch and market expansion, sales increased by 25%.